Creative Concept Development

Famed architect Frank Ghery discusses his rise to fame by sharing a series of his early projects and concepts. In this intriguing and in-depth keynote, Ghery presents the audience with dynamic furniture and architecture models from early on in his career. These bold concepts reveal a closer look into the architect’s genius mind, proving that a creative mind flourishes with experience.

Ghery recalls some of his earlier unsuccessful projects stating that “once he failed, he never stopped.” This bold philosophy is one that the architect carries to this day, always daring to be different and to showcase a bold sense of creativity and concept. From his Venice Beach home to the American Center in Paris, Ghery brings fans and lovers of architecture deep into his mind, revealing his complex and experimental thought process and sharing his early work.